Connecting.
Live And In Person.
I've created numerous brand experiences that were successful and positive experiences for clients, partners, and leadership teams.
Shop With A Teacher
Need: Assist Clark County Educators financially with basic classroom supplies.
Goal: Create an annual event with a five-year goal to support 50 teachers classrooms.
Project scope: A to Z concept and creation. Creating overall vision, seeking monetary partnerships, advertising, design and collateral, day of event, public relations and digital avenues.
Results:
Year one: 16 teachers awarded a $500 shopping spree
Year two: 21 teachers awarded a $500 shopping spree
Year three: 38 teachers awarded a $500 shopping spree
Earned media for the event given by Fox5 and Channel 13.
10 percent organic social media growth.
Transformation Holidays
Need: Assist Low-Income and At-Risk families with gifts and groceries for the holiday season.
Goal: Create an annual event with a five-year goal to support 500 children and teens each year.
Project scope: A to Z concept and creation. Creating overall vision, seeking monetary partnerships, advertising, design and collateral, day of event, public relations and digital avenues.
Results:
Inaugural Year: Over 60 children received an average of 8 gift items each. Families also received dental kits, grocery gift cards and holiday wrapping. Over $8,000 worth of giving.
Community Event - UNLV Campus, Vegas Strong
Need: A safe haven for UNLV Students during finals week in the wake of the October 1st tragedy.
Goal: Connect the community with UNLV students who may have harbored their emotions of the October 1st tragedy. Provide students with tactile activities and therapy dogs to ease tension.
Project scope: A to Z concept and creation. Creating overall vision, partner marketing with UNLV, design and collateral, day of event coordination, public relations, vendor coordination and digital avenues.
Results:
400 students cycled through the day's activities which included therapy dogs, painting, meditation, kinetic sand building, coloring, board games and healthy snack stations.
Covered by local news stations and the UNLV newspaper. View the video below for an inside look!
Experience Event - BINGO Night
Need: A way for patients to connect with their caregivers in a low-key and fun atmosphere. With a budget of less than $15 per person all inclusive.
Goal: Retain patient trust from those who may have just had to switch doctors unexpectedly.
Project scope: A to Z concept and creation. Creating overall vision, targeted advertising within clientele population, design and collateral, day of event coordination, and digital avenues.
Results:
First Event: 80+ attendees, 2.5 percent of patient base attendance.
Second Event: 100+ 3 percent of patient base attendance.
Third Event: 125+ attendees 3.5 percent of patient base attendance
7% total growth over previous events, with extremely positive feedback from attendees. View the video below for an inside look!